14 June 2015

[Science] Why We Are Tempted To Check On Facebook

Are you pretty obsessive on checking Facebook once in a while? Researchers at the University of California, Los Angeles (UCLA) have found that our brains are preparing to be socially connected to other people even in our quiet-spare time!
The neuroscientists team at UCLA shed lights on why Facebook is a favorite diversion even if you are off working or doing something.

What the team found is that even during our quiet moments, our brains are socially prepared to interact with other people.

According to Matthew Lieberman, a UCLA professor of psychology and psychiatry and biobehavioral sciences, our brain has a major system that gets us ready to be social even in our spare time, and it is naturally and biologically based.
"The brain has a major system that seems predisposed to get us ready to be social in our spare moments. The social nature of our brains is biologically based. "

Image: drsuzanaflores.com
The research helps resolve a nearly 20-year-old mystery. According to ScienceAlert, this study built and made discoveries in the 1990s: that is, some regions of the brain seems to be more active during resting. Until now scientists have known a little bit of those brain scans and activities, apparently, it is tempting to answer the challenging questions during scientific experiments which appear to be the need to interact with other people is the reason why it happened.

The UCLA research, published in the June print edition of the Journal of Cognitive Neuroscience, shows that during quiet-spare moments, the brain is preparing to focus on the minds of other people — or to “see the world through a social lens,” according to Lieberman.

In the study, the researchers showed photos to 21 volunteers and tracked their brain activity using functional magnetic resonance imaging (fMRI). The researchers have found that most of the photos with captions showed has a performance actions that made these volunteers think about other people's emotion during resting.

Accordingly, the brain on those downtime switches on the dorsomedial prefrontal cortex or as Lieberman called "the CEO of the Social Brain" and it is also active when dreaming.
"[This part of the brain is] getting us ready to see the world socially in terms of other people's thoughts, feelings and goals. That indicates it is important; the brain doesn't just turn systems on. We walk around with our brain trying to reset itself to start thinking about other minds."
However, when the participants asked to focus on a math problem the brain activity patterns disappeared.
"When I want to take a break from work, the brain network that comes on is the same network we use when we're looking through our Facebook timeline and seeing what our friends are up to. That's what our brain wants to do, especially when we take a break from work that requires other brain networks." ~ Lieberman
Is this merely why more than billion of people sign up for the Facebook? Is this the reason why we are tempted to check our facebook timeline?

Sources: [1] [2]

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